Hugh Beyer and Karen Holtzblatt, Contextual Design, Morgan Kaufmann (1998) * (a newer edition is avaiable)
Mike Kuniavsky, Observing the User Experience, Morgan Kaufmann (2003) #
Jesse James Garrett, The Elements of User Experience, New Riders (2003) (a newer edition is available)
Bill Buxton, Sketching User Experiences, Morgan Kaufmann (2007) (a newer edition is available)
Jakob Nielsen, Usability Engineering, Morgan Kaufmann (1993) *
Christopher Jones, Design Methods Seeds of Human Future, Wiley Interscience (1970)
Deborah J. Mayhew, The Usability Engineering Lifecycle, Morgan Kaufmann (1999) *
Edward Tufte, Envisioning Information, Graphics Press (1990) #
Alan Cooper, Robert Reimann, About Face 2.0, Wiley (2003) * (Later editions available)
Russell Beale, Alan J. Dix, Janet E. Finlay, Gregory D. Abowd, Human-Computer Interaction, Prentice Hall (1997) *
Louis Rosenfield, Peter Morville, Information Architecture for the World Wide Web, O'Rielly (2002) * (different edition!)
Bill Moggridge, Designing Interactions, The MIT Press (2006) #
Tom Kelly, The Art of Innovation, Currency Doubleday (2001) *
Tom Kelly, Jonathan Littman, The Ten Faces of Innovation, Currency Doubleday (2005)
Jeff Raskin, The Humane Interface, Addison Wesley (2000) *
John Maeda, The Laws of Simplicity, MIT Press (2006)*
Donald Norman, The Design of Everyday Things, Basic Books, (1988)*
Jeffrey Rubin, Handbook of Usability Testing, Wiley (1994) *
Joseph Dumas, Janice Redish, Practical Guide to Usability Testing, ( ) $
Designing interfaces : patterns for effective interaction design, Jennifer Tidwell, Oreilly (2005) *
Joann Hackos, Janice Redish, User and Task Analysis for Interface Design, Wiley (1998) *$
Ben Shneiderman, Designing the User Interface, Addison Wesley (2004) *
Tom Tullis, Bill Albert, Measuring the User Experience, Morgan Kaufmann (2008)
Randolph Bias, Deborah Mayhew, Cost-Justifying Usability, Morgan Kaufmann (2005)
Douglas van Duyne, James Landay, Jason Hong, The Design of Sites: Patterns for creating winning websites, 2nd edition, Prentice Hall (2006)*
Donald Norman, Emotional Design, Basic Books (2005) #
Henry Dreyfuss, Designing for People, Allworth Press (1955)
Rosalind Picard, Affective Computing, The MIT Press (1997) *
Scott McGloud, Understanding Comics, Harper Perennial (1994) *
Apostolos Doxiadia, Christos H. Papadimitriou, Logicomix: An Epic Search for Truth, Bloomsbury Publishing (2009)
Yuval Noah Harari, Sapiens, Penguine Random House (2011)
Judea Pearl, Dana Mackenzie, The Book of Why: The New Science of Cause and Effect, Basic Books (2018)
Jonathan Haidt, The Righteous Mind: Why Good People are Divided by Politics and Religion, Penguin UK (2013)
Rama Bijapurkar, We Are Like That Only, Penguin India (2016)
Ruchir Sharma, Breakout Nations, Penguin Allen Lane (2012)*
CK Prahlad, The Fortune at the Bottom of the Pyramid, Pearson Power (2006)*
Tony Buzan, Barry Buzan, The Mind Map Book, BBC Worldwide Publishing (1993)
Muhammad Yunus, Building Social Business, Perseus Books Group (2011)
Geoffrey Moore, Crossing the Chasm, Harper Business (1999)
Mihaly Csikszentmihalyi, Flow, Harper Perennial (1991)
Freedman, Purves, Pisani, Statistics, Viva Books, Fourth Edition (2011)
Norman Kurtz, Introduction to Social Statistics, McGraw Hill Book Company (1983)
Jeff Sauro, James R Lewis, Quantifying the User Experience: Practical Statistics for User Research, Morgan Kaufmann (2012)
Nandan Nilekani, Imagining India: Ideas for the New Century, Penguin India (2010)